As a result of the global shift towards green & sustainable tourism, Cruise & Ferry companies are expected to operate responsibly, make sustainable choices and provide green products to their clients.
The shift is not an obvious process either for small or large organizations. The tourism model of the last decades, dependency on energy prices, the highly competitive environment and the recent economic crisis are making the process challenging but highly rewarding.
Adopting sustainable practices and managing change is a key element of diversification & competitiveness in the sector today. It is being adopted both by global leaders as well as innovative local companies in all the segments of the industry.
NaturCert programs and tools allow Cruises & Ferries to achieve international recognition as green & sustainable companies operating responsibly.